Google has launched Meridian, an open-source Marketing Mix Model (MMM) designed to help marketers optimise their advertising ...
Microsoft OneNote has long been a go-to note-taking tool for students, professionals, and teams. With its freeform digital notebook structure, users can take notes, organize information, and ...
Google today announced two new Gemini in Sheets features that will help Workspace users identify trends and visualize them ...
Google Workspace with Gemini AI now free gives Google Cloud a leg up over Microsoft 365 with Copilot generative AI, says CTO ...
DeepSeek has upset the top echelons of the AI order, with a dash of Chinese censorship. Experts tell us there is more to the ...
Marketers and data scientists have a new tool to help them measure the effectiveness of their efforts. The post Google ...
Google's marketing mix model, Meridian, promises to help advertisers better measure their marketing impact across channels.
Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign ...
They are some of the biggest tech companies in the world, but how do Apple, Amazon, Google, and TikTok compare when it comes ...
Goose’s capabilities are enhanced through Block’s collaboration with Anthropic, a leading AI safety and research company.
A WordPress booking plugin is an essential tool for businesses looking to streamline their operations and enhance customer experience.
Firms are deploying new tools to create campaigns and track how effective their marketing spending is, but the core concept ...