Acure, known for its high-performance skincare and haircare products, partnered with Icons|America to launch a revitalized look. New packaging featuring Icons|America mono-material IML tubes for ...

Ogee a certified organic luxury skincare and makeup brand, announced its full chain-wide distribution in Bluemercury, expanding to all locations nationwide by the beginning of March 2025. Abbott Stark ...

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The brand is redefining hair health with a new brand identity, groundbreaking scalp care innovations, and a commitment to empowering stylists worldwide. Olaplex launched a refreshed identity that ...

Ulta Beauty announced the highly anticipated Ulta Beauty World – an experiential beauty event debuting in San Antonio, Texas, this spring. This one-day-only immersive beauty experience takes place on ...

The $160 million state-of-the-art R&I Center is L'Oréal's largest outside France—and employs a team of over 600, aiming to fuel product development innovation. L'Oréal Groupe announced the completion ...

Carol's Daughter, a pioneer in natural hair care, announces a powerful new solution to combat hair loss for black women. The Goddess Strength Minoxidil Hair Regrowth Treatment is an addition to the ...

NJPEC is accepting nominations for its 2025 Packaging Hall of Fame Awards. The celebratory event will take place on May 15, 2025, at the Highlawn Pavilion in West Orange, NJ. Registration will open in ...

Estee Lauder unveiled its new Bronze Goddess Aegea Eau de Parfum, a limited-edition scent that is a part of its Bronze Goddess collection. Officially launching March 3, 2025, this Floral Green scent ...

L’Oréal Paris has tapped multi-award-winning actress, writer, tireless activist, and mother of three, Gillian Anderson, as the newest Global Ambassador. Anderson stars in the new L’Oréal Paris Age ...

NielsenIQ (NIQ), a leading consumer intelligence company, reveals that the global beauty industry is experiencing a solid 7.3% increase in year-over-year value. Inflation is reported as a major driver ...

Saltair's full range of body washes, lotions, treatments, lip oils, deodorants, and body oils, will be available at all Ulta Beauty locations. The body care brand founded by model and entrepreneur ...