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Iga Swiatek, of Poland, plays a backhand return to Rebecca Sramkova, of Slovakia, during their second round match at the Australian Open on Thursday in Melbourne.

The AO is something that connects really well with New Balance because the mix of sport and culture they have is incredible,” Evan Zeder, New Balance director of global sports marketing for tennis, tells me.

Novak Djokovic chases his 25th Grand Slam, while Coco Gauff aims for a semifinals rematch with Aryna Sabalenka

When is Australian Open match? - Draper faces another Australian as he looks to reach the fourth round of the grand slam for the first time